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November 14 @ 7:30 am - 9:00 am
Come to see a LIVE social media audit from some of the best digital marketers in Madison. Together, we’ll walk through two non-profits’ websites and social media channels and offer real, tangible advice and tactics these non-profits (And You) can take and implement immediately. Come join us as we all learn from some of the best in our social community during this LIVE social media audit.
ABOUT OUR PANELISTS:
Ron Giordan – Ron currently runs his own content marketing business, SynRG Marketing, focusing on website and social content strategy as well as social media advertising. He began his content creation career at 15-years-old when he went to a Phoenix, Arizona radio station and asked if he could be a news writer for the popular radio morning show. Who doesn’t like free child labor? He spent 20 years producing news content for television stations across the country. He moved to content marketing in 2009. Also in 2009, he and his wife formed a nonprofit board and began raising money for what is now Gio’s Garden, a therapeutic respite care center for special needs families. It is named after their 13-year-old son, Giovanni. Gio’s Garden serves 70 families and has provided more than 10,000 hours of respite care since opening in 2012.
When doing what he can to keep Gio and his brother, Benicio from killing each other, raising money for a nonprofit and writing blogs or creating social media ads, Ron tries to play guitar and follows Phish around the country…he’ll be hitting show #76 on November 3rd.
Danika Laine – Danika strives to flood social media with good news that inspires others to have hope and take action. She is currently the Communications Director for River Alliance of Wisconsin, a statewide nonprofit that empowers Wisconsinites to protect the state we love. Danika also freelances for the collaborative storytelling project Love Wisconsin. She started an international kindness project with the help of social media and strangers (fortheonewhofindsme.com). She has built and implemented successful content and communications strategies for Madison-based nonprofit Cool Choices, the TeachingBooks.net database for educators, and the Wisconsin Historical Society. With more than a decade of communications, marketing and content strategy experience, she believes the most important thing anyone in this field can do is to learn to collect stories and share them effectively. (Ask her about her #tinycanoe video series!)
Candy Phelps – Candy is the founder of Bizzy Bizzy – an experiential marketing agency – and creator of the 1 Day Website and 1 Day Branding. Candy, a Montana native, has nearly 15 years of experience in design, content marketing and web design. She has been an instructor and speaker at the Small Business Development Center, Dream Bank, Women in Tech, Wisconsin Women Entrepreneurs and Grow Madison. She is the author of “Grow Your SEO: Search Engine Optimization Concepts Even Your Grandma Could Understand.” Candy is passionate about giving back to the community and helping other entrepreneurs succeed.
7:30 a.m. registration, networking and caffeine
8:00-9:30 presentation and questions
- Madison Gas & Electric
- YMCA of Dane County
- True Coffee
- Melissa Carlson Creative
- Octave Media
- A&J Photography
- Live Action Production
- Minuteman Press
- Talent CPA
Lussier Family West YMCA, 5515 Medical Cir, Madison, WI 53719
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