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Jan 17, 2024 Social Media Breakfast

Recap: Captivate and Convert: Harnessing Short Form Video Content

 According to the internet, a goldfish has a 9-second attention span. The human attention span has dropped from 12...

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Jan 03, 2024 Kelly Pagac

SBDC Conference Recap by Kelly Pagac, scholarship recipient

Kelly Pagac recently received an SMBMad scholarship to Wisconsin SBDC’s Digital and Social Media Marketing Conference. Below, Kelly provides a...

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Nov 15, 2023 Gray Miller

NonProfit Social Media Audit Recap

One of SMBMad’s most popular events has always been this social media audit. On hiatus since 2019, we brought it...

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Oct 18, 2023 Cassie Sonnentag

Scroll Less, Live More: Setting Healthy Boundaries with Social Media

In this day and age, where our lives are dominated by our social media presence, people feel compelled to check...

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Sep 20, 2023 Cassie Sonnentag

Harnessing the Power of Brand Loyalists

Finding, cultivating and showcasing the people who love your brand is essential in today’s fractured, content overloaded world. Brands constantly...

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Aug 16, 2023 Gray Miller

What’s Actually Working On Meta Advertising Right Now (And what to do about it!)

Local expert Andrew Foxwell reviewed the latest trends, tactics, and techniques that are yielding positive results, as well as those...

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Jul 19, 2023 Cassie Sonnentag

How to Get Your Sales Team to Use LinkedIn

Social selling is a valuable sales tactic that allows sales teams to increase outreach while growing their revenue streams. As...

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