TikTok (Ya Don’t Stop): Building Relationships With A New Audience
With all the dance trends and shenanigans, is it a platform brands should explore? It’s not just for the kids – more and more “millennial […]
Read MoreNot-So-Sexy Marketing: Exciting Ways to Market a Boring Product or Service Using Social Media
There are no boring products, only boring social media marketing campaigns and our July speakers are out to dispell this myth with strategies for standout brand messaging across channels that will your competitors and their customers taking notes.
Read MoreKeeping It Local: A Social Media Panel
Challenged by using social media platforms to market your brand to a local audience? This month, we’re hosting a panel of local business professionals—who also happen to be savvy social marketers. We’ll learn tools and strategies from three very different businesses about how they've used social media to grow their businesses.
Read MoreYour Digital Reputation: Are You Taking Advantage of LinkedIn’s Many Opportunities?
Madison entrepreneur and global speaker Chantel Soumis shares her success in finding her voice and building an effective social strategy, including personal brand strategies for LinkedIn.
Read MoreDon’t Blog Alone: “Socialize” Your Content
Content may be king, but many marketers see mixed results when it comes to ROI. Content marketing and SEO guru, Greg Mischio, says this might be because marketers are not collaborating with their network to create content.
Read MoreShe Styles. She Spins. She Soars! Personal Branding with Rachel Werner
Need to clarify your personal brand and increase the visibility of your side hustle? Learn to become a digital influencer! Rachel Werner, digital editor at Brava Magazine, discussed tips for promoting yourself and building your brand at SMBMad's October event at Ultrazone Laser Tag in Madison.
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